Mathieu Schmidt turns personality insight into a performance advantage

Dubai. In a market where strategies, tools, and technologies can be copied fast, the real competitive edge is often invisible: how well leaders understand people. European companies that work with Mathieu Schmidt use profiling not as a party trick, but as a structured way to improve communication, reduce conflict, and unlock performance.

Portrait of Mathieu Schmidt in a mustard-coloured suit jacket, smiling at the camera on a waterfront terrace in Dubai with a beach and skyscrapers in the background.
Mathieu Schmidt in Dubai, working with clients from across Europe on high-performance communication and profiling. © Mathieu Schmidt

From military police to high-performance profiler

Mathieu Schmidt’s path into this work is unconventional. He started his career as a military police officer, where reading situations and people was a daily necessity. Over time, he turned that practical skill into a profession: studying personality analysis, micro-expressions, body language, and behavioral psychology.

Today he works as a high-performance coach and profiler, supporting executives, founders, and teams across Europe from his base in Dubai.

The 27 ego programs: a map of human behavior

At the core of his method are what he calls the “27 ego programs” – recurring patterns that shape how people think, decide, and react under pressure. By identifying which of these programs are active in a person or team, he can:

  • recognise hidden drivers and triggers
  • uncover communication blind spots
  • design concrete strategies for change

Depending on the situation, he works with tools such as his trigger method or breath hypnosis to shift unhelpful patterns and stabilise new behaviour in everyday life.

From Dubai to European boardrooms

Mathieu Schmidt runs his company from the 92nd floor in Dubai – a setting that reflects the growth topics he works on every day: performance, health, and sustainable success. His clients include executives, sales teams, and entrepreneurs who want more than generic leadership training.

What they value is the mix of empathy and clarity: feedback that is direct, but always focused on solutions. The result is often visible in key figures as well – from higher closing rates to lower internal friction.

What companies actually gain

Clients usually start with a concrete problem: communication breakdown between departments, a promising leader who keeps losing people, or a team that performs well on paper but is constantly tense.

  • by mapping out the ego programs at play, Schmidt helps them:
  • translate complex personalities into clear, actionable profiles
  • prevent conflicts before they escalate
  • build trust and psychological safety inside teams
  • align individuals with roles that fit their natural strengths

The long-term effect: more stable teams, clearer decisions, and an atmosphere where performance and well-being can coexist.

Learning to read people – as a skill

Mathieu Schmidt doesn’t position himself as a guru. His goal is that clients understand and apply the tools themselves. Depending on their needs, they work with him through a detailed workbook, online programs, or intensive coaching formats.

His philosophy is simple: when leaders can read people more accurately, they make better decisions – for their business and for themselves.

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